NOKIA Essay Example | Topics and Well Written Essays - 2000 words

NOKIA - Essay Example eting Mix is a combination of variables which can be controlled by the organization, and those variables which can be used to increase the buyer’s numbers and also improve the buyer’s response. The variables are the 4p’s of marketing mix which are the Product, Price, Place, and Promotion of every product launched by every company as every firm tries to create all these variables in the correct perfection to achieve the highest customer satisfaction (Burrow, 2011, pp. 172-177). This refers to the various goods and the particular services being provided by the company to its target customers. Customers do buy a particular product because of their needs and they look to get high level of satisfaction from the product which they buy and spend their money in buying. Price is the variable which refers to the amount that the particular product or service is been charged from the customers. It is one of the very important variables as setting up the right price for the product or service is very important, as it affects a lot on the buyer’s buying decision. The goods or services been provided to the customers must be at the reach of the customers, customers will always prefer a service or a product which is easily available to them. So deciding the correct place for the launch of the particular product and the chain through which it is been launched is very important decision to be made. Customers must have the knowledge about the products or services that are been developed by the companies. For making the products visible and creating its brand image in the market it is very important to pitch the product in the market in the correct way using the various platforms like advertising, publicity and sales promotion. This helps the company to make their products visible to the customers and make their message reach the customers (Belchand and Michael, 2005, pp. 75-82). Nokia started way back in 1865, it first started with the production of paper that was been

Finace Essay Example | Topics and Well Written Essays - 250 words

Finace - Essay Example Moreover, by selling their stocks public, the company’s innovation sector might be affected (Hinchcliffe 25). With this, company will have a large management structure which could impair the level of innovation hence reduce the development of new products that are demanded by the users (Healey 13). On the other hand, the IPO will assist the company in acquiring more capital that could improve the level of innovation and improvement of the infrastructure which would therefore translate into better users’ services. The manner in which innovation will be unveiled by the company will could also change in order to protect the users from hackers. In addition, the IPO will imply that the company’s culture has to change (Healey 14). A public company has to adhere to the several regulations of the commission in terms of its management and the manner of operation. This will then affect service delivery to the users who might expect delays in launching new products or brands. By going public through the offering, face book will be in a position to become accountable to the users. A public company is obliged to make public their financial statements and their undertakings (Hinchcliffe 25). Users, whose expectations and rights are violated will therefore get the opportunity to seek remedy and would get the support of the regulators. In summary, face book IPO impacts on the users even though majority is not concerned with the potential outcome and impacts. The major impact will however be on the users’ privacy rights. An IPO enables a company to attract more capital that can be used for expansion or improvement of services and these would be felt by the consumers. Healey, Jon. "Facebook IPO Disappoints, to the Delight of Many - latimes.com." Los Angeles Times - California, national and world news - latimes.com. N.p., n.d. Web. 20 May 2012.